We provide financial transparency and supply path optimisation across your media supply chain
Fenestra’s immutable, contemporaneous platform empowers advertisers, agencies, technology vendors and publishers to understand and generate deep insights from programmatic advertising to improve business performance.
The Fenestra Platform
Our platform has an offering for both the demand side, Fenestra For Advertisers (FFA), and the supply side, Fenestra For Publishers (FFP). Underpinned by Hyperledger Fabric our private and permissioned blockchain solution provides the security and scalability to be expected of an enterprise grade system.
m/SIX selects Fenestra as supply chain platform
m/SIX is the UK’s fastest-growing media planning and buying agency. With over 40 offices worldwide, m/SIX is backed by WPP, the world’s largest communications agency network and embraces a unique ownership structure between The&Partnership and GroupM.
Fenestra announce partnership with GVC Holdings PLC
Fenestra is pleased to announce its partnership with GVC Holdings PLC, the FTSE 250 listed company. GVC Holdings is one of the world’s largest sports-betting and gaming groups, operating both online and in the retail sector.
Our CEO, Ashley MacKenzie, writes for ExchangeWire, and makes the case why active supply-chain management will help to grow the programmatic advertising industry.
Programmatic advertising gets a great deal of coverage, but remains difficult to describe and explain to the uninitiated